AG3NCY 3.0, our agency philosophy
Global Search Interactive has been founded on a business networking model, inspired by the Web 2.0 dynamics. We help our clients explore the opportunities the new social-inspired and user-powered 2.0 world offers in terms of users engagement with brands, products, businesses and ideas.
In the Web 2.0 it’s all about connections, networks, and trusted relationships – which is the very own foundation of the AG3NCY 3.0 concept: a network of prime players, experts, and friends who know and respect each other and are just 2 degree of connection away to explore new opportunities of mutual benefits and business ventures within the 3.0 community.
Artful executions are a fundamental aspect at GSI and across the AG3NCY 3.0 network. We all love what we do, we don’t do it just to add another client to our rosters: GSI meditates on the strategic approach like a Zen monk, plans campaigns with a Feng-shui attention to details, rolls-out online marketing operations like a sushi chef, and focuses on the best media balance as a Tai-chi master.
At AG3NCY 3.0 we want the campaigns to be so successful beyond client satisfaction – we want clients to giggle when presenting internally the results of the operations conducted together. And we look beyond – we aim at generating media buzz around successful campaigns, and we’ll be proud to submit them to win international awards, or to fully endorse them as case-studies for international online marketing conferences.
Ethics, best practices, deep knowledge, strategic insight, focus on performance, quality of delivery and a friendly interface with the client are the foundations of AG3NCY 3.0, as well as alternative thinking, of course – after all, we are Agency 3.0 “because the agency must be ahead of the media”!