Posts Tagged ‘Seth Godin’
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Al Gore, Amy Tan, Bill Clinton, Bill Gates, Bill Joy, bizarre ideas, Bono, buddhism and happiness, Chris Anderson, climate change, creativity, David Carson, David Deutsch, David Perry, democracy, Derek Sivers, Design, diversity, Elizabeth Gilbert, Entertainment, Evan Williams, experience design, freeconomy, future tech, Google, inspirational keynotes, inspiring keynotes, Isabel Allende, Jacek Utko, James Randi, Jane McGonigal, Jill Tarter, JJ Abrams, Joshua Klein, Kevin Kelly, Larry Page, Lee Smolin, Long Tail, Martin Seligman, Matthieu Ricard, Michael Shermer, online games, organic design, Paola Antonelli, parallel worlds, passion, Paula Scher, Philippe Starck, positive psychology, Pranav Mistry, Richard Branson, Ross Lovegrove, Sergey Brin, Seth Godin, SETI, Stefan Sagmeister, Steve Jobs, strange beliefs, Technology, TED, TED Talks, Twitter, videogames
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business, case of the month, conferences, global business, knowledge sharing, news
Is it Weird, Different or Inspiring? A few Lessons from TED Talks
I love TED Talks, the series of inspirational keynotes that bring together the smartest people from three worlds: Technology, Entertainment and Design (hence, TED). Started in 1984, the project now got to a much larger scope, inviting to deliver a keynote the most influential, inspiring and ingenious people of our society, people with a vision, with courage and with a little more than something to say – they say things that can change the world, or at least your way of thinking.
TED is much more than TED Talks. There are two TED Conferences in Long Beach and Palm Springs each spring, a TED Global conference in Oxford (UK) each summer, the TED Talks video site, a TEDx program for TED events worldwide (one of the most famous is TED Talks India) and an annual TED Prize award. TED spreads out also into the Open Translation and Open TV Projects, equally cutting edge initiatives.
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Anita Campbell, B2B marketers, B2B social media lesson, B2B social media marketing, B2C marketers, Brian Soli, Chris Brogan, community strategies, David Armano, in-house, Jason Falls, Jessica Faye Carter, John Jantsch, knowledge sharing community, Mashable, Massimo Burgio, Matt Charleton, Mitch Joel, mp4u, offline engagement, Rohit Bhargava, Seth Godin, Social Media Guidelines, social media integration, social media marketing, Social Media Marketing for B2B, social media networks, Social Media ROI, social media tools, Tamar Weinberg, Tara Hunt, timL, Todd Defren, top experts, Valeria Maltoni
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news
13+3+1 Lessons about Social Media Marketing in B2B from Top Experts
Last week the cutting edge online magazine and knowledge sharing community Mashable published an interesting article on Social Media Marketing for B2B, asking 13 top experts what was the biggest lesson they learned in B2B social media marketing.
The 13 answers, all enlightening, make a perfect list that all B2B marketers should review before deciding to engage on social media marketing (and they are a good list also for the B2C marketers, too!). I shortened some of the longest ones from the original version published on Mashable, and added a final recap of the learnings at the end of the article.
But it’s not all – the lesson learned are 13+3+1 because I republish here also three very interesting contributions to the online conversation by members of the Mashable community, and I added my own lesson learned too! Let’s review all these insights and experiences in social media marketing for B2B.
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4 Ps of Social Media Marketing, community, community leaders, creative content production, creative content production capabilities, creative copywriting, Dancing Guy, Dancing Guy video, e-fluencers, efluencers, Global Search Interactive, in-house resources, inspirational, Long Tail, online conversations, passion, patience, perseverance, persistence, privacy issues on social networks, proactivity, publishing schedule, quality content, RSS aggregators, Santigold, Sasquatch Music Festival, Seth Godin, social media marketing agency, social media marketing campaigns, social media networks, social media projects, social media strategy, social networks, social web, targeted social media marketing campaign, Unstoppable, viral video, viral wave, YouTube
categories:
case of the month, networking, news, social media marketing, strange web
Dancing Guy: Persistence is Key to Success on Social Media Networks
The first time I saw the video of the Dancing Guy at the Sasquatch Music Festival 2009 I couldn’t stop laughing, and the video still cracks me up every time I see it – I’m not the only one, by the way. The famous first viral video of the Dancing Guy at Sasquatch already scored more than 2 million views on YouTube, while there are several other version of the same scene taken by other people in the crowd, from different angles, and each of the videos already hit the several thousand hundreds views on YouTube.
So why is this video getting so viral? Simply because it’s a funny video, and also because it’s about a community – I bet each and everyone of the person in the crowd viralized the video on their own, spreading it out to the social web, sending the link to friends and sharing it on social networks. Let’s watch the video first, then we go back to discuss why it is also inspirational, beside of being funny.
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