Massimo Burgio Guest Author on SearchCowboys: Mind the Google Gap!
This is an article I wrote as guest blogger for SearchCowboys.com, after I collected a series of video interviews at the recent SMX London Conference, where I was invited to make a presentation about Social Media Marketing.
You can find the original article on SearchCowboy.com, but I love this so much that I am (of course) also posting it on my blog!
Enjoy the reading, and follow SearchCowboys.com!