Global Search Interactive is a consultancy agency. We support both brands and agencies with search, buzz and social media marketing.
We provide services for brands who need to engage with their audience on social networks, and to be relevant on search engines.
GSI also works with marketing, advertising and search marketing agencies, offering support on clients’ international search and social media campaigns, and training for agency teams.
I keep reading about companies and brands “investing” in very expensive internet marketing and social media “executive reports“, where the only things they get is aggregated data that doesn’t reflect at all their business, their market and, most of all, the level of skills their employees can actually deploy in such fields. But it’s cool for many executives to be able to talk about internet marketing trends, the latest social media strategies, or to sort out data such as those I recently heard at a meeting with a potential client who came out with “Do you know that on Instagram there are 58 pictures uploads per second, 5 million pictures per month“? I look at him and, with my best “consultant’s smile” I said “Sure!” – but at the same time I was thinking “And what do you care, when your website is not even optimized for search engines and your social media presence is risible?“.
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